Optimizing Hiring and Communication Amidst Company Growth
Northeast Group, a leader in commercial facility maintenance, operates across multiple states, serving diverse urban and suburban regions. With expanding operations, the company’s Vice President of Operations, JP Sanieski, faced a number of growing pains with regard to their workforce—including how to efficiently scale their hiring process and dispatch workers for snow removal across multiple states.
At A Glance
Challenges
Effectively communicating with a large, distributed snow removal workforce
Staying organized with candidate communication across multiple states and cities
Tracking and advertising open job postings across multiple states and cities
.svg)
Outcomes
Timely updates and coordination with snow workers via text message
Hundreds of hours saved in calling, emailing and texting with applicants
90% of new hires via Team Engine’s automated candidate sourcing & recruitment marketing
Effective Communication with Snow Removal Crews
Managing a snow removal workforce requires coordinating with employees or subcontractors who are available for specific shifts and geographic areas. This makes clear, consistent communication essential. With Team Engine, JP and his dispatch team can quickly connect with different snow removal crews, share critical updates, and coordinate schedules across multiple locations. Team Engine’s communication tools enable JP to send messages directly to team members’ phones, ensuring everyone receives real-time updates, regardless of location, language, or device.
“Getting communication out as quickly as possible through Team Engine has been a lifesaver and a game changer,” JP shared.
Seamless Communication from Applicant to Employee
One of the key benefits of Team Engine is the continuity of communication from the moment a candidate applies to their onboarding as an employee, and beyond. Through a single system, JP can keep applicants engaged throughout the hiring process and transition them smoothly into their roles without communication gaps. This continuity is especially important during high-volume hiring in winter, when new snow crew employees need to feel connected and informed right away.
“Since they’re hired through Team Engine and used to communicating that way, it’s not a big learning curve to start receiving text messages from us as employees.”
Organized Hiring Across Multiple Regions
As Northeast Group expanded, JP needed a way to efficiently manage job openings across multiple cities and states. Team Engine provided a centralized system, allowing JP to manage hiring for various roles in different locations from a single platform. This centralized tracking helped JP view applicant statuses, track communication, and ensure follow-ups are prompt.
JP noted, “I don't have to go anywhere else to stay on top of every open position across all our locations.” By automating recruitment and candidate management, Team Engine allowed JP to focus on more strategic tasks while ensuring no candidate was overlooked, even during the busiest hiring periods. "And then, when they become employees, I don't have to go anywhere else to communicate with them, either."
.png)
.png)
Northeast Group’s Favorite Features
Automated Candidate Sourcing
This feature allows JP to tap into automated sourcing channels, attracting qualified candidates with minimal manual input.
Centralized Communication System
Team Engine provides a centralized platform for messaging that enables clear and prompt communication with the entire workforce, making it easier to manage teams across states and respond swiftly to snow-related updates.
“Quiet” Group Messaging
JP appreciates the ability to send a message to a group of people and have their replies come back one-on-one, rather than sending replies to everyone else in the group. “It’s one of the best things about Team Engine,” he says.
Start Texting With Your Employees & Applicants Today for a More Engaged Workforce Tomorrow
Make it easy for your blue-collar personnel to communicate with you by meeting them on the channel they prefer most: text messaging. Make it easy for you to communicate with them by using Team Engine’s texting software with automations, surveys, language preferences & more.